Leadership
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How great leaders navigate icebergs to succeed
Leadership can be a precarious business. There’s no doubt some personalities are naturally cut out to lead. But even great leaders need motivational strategies to draw on – when times are hard and energy reserves are low how can we dig deep to keep the ship afloat, inspire staff and steer our businesses to success?
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The courage to change
“I learned that courage was not the absence of fear, but the triumph over it. The brave man is not he who does not feel afraid, but he who conquers that fear.” Nelson Mandela Making the vital changes in our businesses and event models is probably one of the hardest things we all wrestle with. When the strategy has been written, the consensus engaged and the mandate drawn, there is often a quiet pause as the person in charge hesitates over the metaphoric red go-live button, everything grounds to a halt and the energy dwindles. Everyone just sits and waits.
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The top 3 challenges facing leaders of business leaders in 2016
As 2016 kicks off, the challenges leaders will face this year have a distinct flavour. As the power of digital continues to dominate, standing out in a crowded market place remains critical and the importance of team heats up.
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Six valuable life lessons from technology evangelist Guy Kawasaki
Recently Zadro had the privilege to work with Guy Kawasaki, former Apple evangelist, self-proclaimed devotee to the democratisation of ideas and technology, and Chief evangelist for Canva.
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Lady Leaders
The meeting and events industry is dynamic, diverse and has a large percentage of female members. In conjunction with International Women’s Day, 8 March, we explore the industry through the eyes of four female leaders. Our woman leaders: Joyce DiMascio Head of Business Events Australia, Tourism Australia Debbie-Ann Scott Chair of Perth Convention Centre / Managing Director, Event Edge & Congress West Suzanne Hart Managing Director, SHE Events Amy Merriman Managing Director, Event Planet / Managing Director, A LIST Guide











